About Plan Profit Grow™
Financial strategy for founders who want growth to make sense on paper and in real life.
Plan Profit Grow™ helps agency and expert-service founders make clearer decisions around cash flow, pricing, profitability, capacity, hiring, owner pay, and sustainable growth.
I’m Bianca McGee, founder of Plan Profit Grow™.
I help founders understand the financial side of their business so they can make stronger decisions with more clarity and less second-guessing.
My work sits at the intersection of financial strategy, business decision support, and founder coaching.
That combination matters because most business owners do not only need more reports.
They need help interpreting the numbers, understanding the tradeoffs, and deciding what to do next.
Why I Built PPG?
Many founders reach a point where the business looks successful from the outside, but the financial side feels harder than expected.
Revenue is growing, but cash still feels tight.
The team is expanding, but profit is not improving.
The founder is working harder, but owner pay does not feel stable.
Opportunities are coming in, but it is not clear which ones are actually worth pursuing.
That is the gap Plan Profit Grow™ exists to close.
PPG gives founders access to strategic financial guidance that helps them plan clearly, protect profit, and grow cash flow in a way that supports the business and the life they are building.
Corporate finance depth. Small business practicality.
Before founding Plan Profit Grow™, I spent 15+ years in corporate finance roles across FP&A, cash flow, risk management, controllership, internal audit, manufacturing finance, budgeting, forecasting, pricing analysis, profitability improvement, KPI reporting, and business transformation.
That experience included supporting large business units, leading cross-functional work, building financial models, improving forecasting, evaluating profitability, and helping leadership teams understand the financial impact of their decisions.
Since launching PPG, I have worked with 200+ entrepreneurs and small-business founders through fractional CFO advisory, financial strategy, cash flow planning, profitability consulting, workshops, and coaching-informed decision support.
My clients are not looking for generic financial reports.
They are looking for a partner who can help them answer better questions and make better decisions.
Education & Credentials
My educational background includes a Master of Science in Business Administration with an Accounting emphasis and a Bachelor of Science in Business Administration with majors in Accounting and Organizational Behavior from Washington University in St. Louis, Olin Business School.
I am also an ICF qualified Executive Coach and DISC level 1 certified in addition to being certified as a Fathom Advisor, QuickBooks ProAdvisor, Float Cash Flow Advisor, and Gusto People Advisor.
My Superpowers
DISC Profile: C/S
Strength Finder: Achiever, Individualization, Learner, Intellection, Relator, Analytical
Kolbe: 8,6,3,3
I bring a calm, logical, and empathetic approach to helping my clients strategically plan for sustainable growth.
Guiding Principles
Curate a Personalized Client Experience
Surprise and Delight • Partnership • Celebrate Success
Clients and team feel seen, heard, and supported
Follow the Path of Simplicity
Simple • Clear • Understandable
Eliminate the noise and focus to provide clients with clear and actionable insights
Focus on Adding Value
Guide • Accountability • Foresight
Make ROI based decisions to increase business value and take home pay
Continuous Innovation & Education
Timely • Relevant • Actionable
Continuous learning, innovation, and improvement to be best in class